Brandon Heck | Kristin Grasso Heck | Kristin Heck

PBI et al. v Brandon Heck & Kristin Heck

A few months after the lawsuit against Matthews Ballroom was filed, former franchisee Kristin Grasso Heck began posting what we believed to be defamatory comments about PBI and its officers online. The posts have since been deleted by the Heck’s, but not before screenshots and video were collected by us.


The remarks we believe to be defamatory continued throughout the legal dispute with Matthews Ballroom and escalated in January 2019 when Kristin Grasso Heck’s husband Brandon Heck joined in on the attacks. In May 2019, a joint lawsuit was filed against the Heck’s for defamation of character. The matter is an active case in Mecklenburg County. The lawsuit against Matthews Ballroom did not involve the Grasso/Hecks in any way. Grasso sold her franchise in mid-2016 for $90,000. It is unclear why she decided to get involved.